Built for law firms

Your free law firm SEO audit — AI, local, and regional.

Enter your firm's website and get a report across 60+ checks: AI visibility (ChatGPT & Perplexity), local & on-page SEO, and off-page authority. Full PDF in your inbox in 60 seconds.

No signup wall · Full PDF report · 100% free
SEO Audit Report
Morgan & Morgan, P.A.
Good — 74
74Overall
AI Visibility76
Local SEO72
On-Page80
60+ checks View full PDF
Visibility checked across GoogleChatGPTPerplexityGeminiMap Pack
What we check

Everything that decides whether clients find you

Four scored dimensions, one report. 60+ checks across the signals that actually move a law firm up the rankings — traditional and AI.

AI Visibility

Live ChatGPT & Perplexity citation checks, GPTBot / AI-crawler access, llms.txt, and structured data — is your firm getting recommended?

Local SEO

NAP consistency, LocalBusiness schema, review signals, and local & geo-targeted content for your city.

On-Page & Technical

HTTPS, canonical, soft-404, page speed, schema markup, content structure, answer-first copy, and crawlability.

Off-Page Authority

Domain rating, referring domains, backlink profile, and real directory citations — Avvo, Justia & FindLaw.

How it works

Your firm's score in 3 steps

1

Enter your website

Just your firm's URL — no account, no credit card, no sales call.

2

We run 60+ checks

Live AI, local, on-page & off-page authority analysis completes in under a minute.

3

Get your PDF plan

A scored report with the exact fixes, ranked by impact, in your inbox.

Go further

From free audit to done-for-you rankings

The audit is free forever. When you're ready to fix what it finds, we run it for you.

Local SEO

Own your city's map pack.
  • Google Business Profile optimization
  • Local citations & reviews
  • City & practice-area pages
Most popular

Regional SEO

Dominate a whole metro or state.
  • Everything in Local, at scale
  • Content engine + authority link building
  • Directory citations (Avvo, Justia, FindLaw) + multi-location

AI SEO (GEO)

Get recommended by ChatGPT.
  • Generative engine optimization
  • Structured data & entity building
  • Cited-source content strategy
FAQ

Common questions

Is the law firm SEO audit really free?

Yes. Enter your website, get a full PDF report with 60+ checks emailed to you — no cost, no credit card, no obligation.

What does the audit actually check?

Four areas: AI visibility (are you cited by ChatGPT & Perplexity, plus GPTBot access and structured data), local SEO (NAP consistency, LocalBusiness schema, review signals, geo content), on-page & technical SEO (HTTPS, canonical, speed, schema, answer-first copy, crawlability), and off-page authority (domain rating, referring domains, backlink profile, and real directory citations like Avvo, Justia & FindLaw).

How long does it take?

About 60 seconds. We analyze your site live and email the PDF report to your inbox.

Do you work with my practice area?

Every practice area — personal injury, criminal defense, family, estate, and more. The audit adapts to your firm.

Find out where your firm stands

Before your competitor does. Free report, 60 seconds, no signup.

Free report, 60 seconds, no signup.